How do you apply structure to creative work? These articles explore information architecture, markup, metadata and other structures that we need to consume and find content online.
For more than a decade, Google displayed whatever you wrote as a meta title tag, even as it revised your meta descriptions and pulled feature snippets out of context. Read about the recent changes to Title Tags.
Tags attach metadata labels to your unstructured (paragraph/post) content. Here are my methods for creating a manageable tagging system in Ghost or any other CMS.
If you'd like to add schema markup to websites without extensive development support, Schema App provides support. Read The Content Tehcnologist review
Their technology was first to market and laid the foundations for all streaming services to come. So how do Netflix, Hulu and HBO Max compare now that they've reached digital maturity?
Century-old media behemoths are the disruptors of streaming tv, adding intriguing new possibilities to the consumer experience of self-guided television. Surprisingly, they've used their deep media company pockets to serve up some truly delightful UI and advance the medium.