Paid members
4 common content engagement analytics patterns that shed light on the lurkers
Want to learn more about how your audience engages with your content? Here are 3 Google Analytics setups and one email metric to watch.
data stories
27 posts
Intentional and logical survey and audience data collection: KoBo Toolbox
KoBo Toolbox's robust survey platform is free to use for all as a data collection tool, optimized for many devices and environments.
First-party audience data collection 101: 5 methods to wrangle your owned data
What are the benefits of collecting first-party data from your audience? What are the best sources of audience intelligence? Dive deep into the first-party data party.
All members
CT No. 70: Everyone’s invited to the first-party data party
1/21: First-party data collection 101, a free-to-use robust survey tool; and great stats on news consumption and audience trust.
Substack v. Ghost: What's better for SEO and UX?
One of the easiest ways to build a sustainable independent media business is to succeed in organic search. So which publishing platform is better for SEO?