How to use algorithmic and audience data to build content pillars
Content pillars make incorporating audience data manageable for long-term organic growth. Read on for how and where to find that data.
How algorithms work
25 postsContent algorithms are complicated. It's time to break them down so everyone can understand them. Read these stories to learn how algorithms work.
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Can content personalization algorithms satisfy the multitudes of personal taste?
When actually engineering and optimizing content for personalization, two major challenges arise: the Inventory problem and the Interpol problem.
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Breaking down web content personalization tactics
How content personalization systems actually work in 2021
Redirection: The most necessary Wordpress plugin for site migrations
Redirection is a Wordpress plugin that manages bulk redirects. It's an amazing tool for SEO, and I wish more CMS had something similar. Read how it saved me last week.
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Website trust signals in the misinformation age
How do you show your audiences and search engine algorithms that your website is worth believing, quoting, showing up at the top of search results? Through trust signals.