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The 10 dimensions of evaluating the B2B media landscape
B2B media is having a moment. Consider these 10 dimensions when checking out new B2B media sources.
content marketing
36 posts
The new darling of content intelligence tools: Frase review
Frase is attracting attention as the newest content intelligence tool on the market. Read The Content Technologist review.
Paid members
4 common content engagement analytics patterns that shed light on the lurkers
Want to learn more about how your audience engages with your content? Here are 3 Google Analytics setups and one email metric to watch.
First-party audience data collection 101: 5 methods to wrangle your owned data
What are the benefits of collecting first-party data from your audience? What are the best sources of audience intelligence? Dive deep into the first-party data party.
All members
CT No. 70: Everyone’s invited to the first-party data party
1/21: First-party data collection 101, a free-to-use robust survey tool; and great stats on news consumption and audience trust.