How to use algorithmic and audience data to build content pillars
Content pillars make incorporating audience data manageable for long-term organic growth. Read on for how and where to find that data.
content marketing
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Internet business writing tips #3: Insight vs. observation and other troublesome word pairs
What's the difference between an anomaly and an outlier? How do you best leverage the word "leverage"? Check out these troublesome business writing word pairs.
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How I write and optimize each issue of The Content Technologist
A detailed description of my writing and optimization process, along with how it relates to my freelance business strategy
Shorthand review: Step away from the PDF
Shorthand alleviates the pain points found in many of the first-wave of interactive content builders. Read The Content Technologist review.
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Can content personalization algorithms satisfy the multitudes of personal taste?
When actually engineering and optimizing content for personalization, two major challenges arise: the Inventory problem and the Interpol problem.