Big changes coming in December 2020
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Recent posts
Big changes coming in December 2020
Founding Memberships are limited. Lock in yours today and receive The Content Technologist newsletter for free, forever.
Substack v. Ghost: What's better for SEO and UX?
One of the easiest ways to build a sustainable independent media business is to succeed in organic search. So which publishing platform is better for SEO?
Google Analytics 4: What content strategists and analysts need to know
Google Analytics 4 will likely change how the web approaches content measurement, and content strategists and marketers should take note: these are changes for the better.
My website redesign research process
What worked for your website in 2010 will likely not work in 2020. Here's a user-centered, UX- and SEO-focused website redesign research process that works.
What's more trustworthy: Garbage language or a Google algorithm?
Should we all chill out about workplace culture jargon and focus on decoding the algorithms that make our lives weird?
How do you write a good meta description?
Meta descriptions significantly impact user behavior. They encourage users to read your website. Here are some guidelines for better metas.