Two tools—one automated, one human—to guide content style across any organization
Style guides come in many forms and levels of complexity. Our recommendation keeps the elements brand style in tact while enforcing correctness without a heavy hand.
writing tips
9 posts from writing tips
AI tools for professional writers: How to prompt, what to build, and what to avoid
Generative AI has the immense power to transform content production. After testing out many of the tools generally available, I’ve identified the best ways that writers can use popular AI writing generation tools for ideation, support, and research.
Why you need a brand voice style guide — and how to make it happen
Brand voice isn't just a few words that describe how content sounds. Take these steps to define and amplify your brand to your audience.
How to edit AI-generated text content
Machine-generated language can get you started, but the qualities that make writing resonant with audiences require a human touch. That’s where you come in, content strategist.
Challenge accepted: ChatGPT's AI-generated content vs. high-quality writing
What ChatGPT does well is provide examples of bad writing, ad nauseam. But it's also part of a more helpful AI-powered trend.
Finally I found an Evernote replacement: Craft docs review
Craft is a note-taking app built for digital creators, making structured content annotations and links among notes a snap. Read The Content Technologist review.
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