The 5-step SEO and content website health check
Five in-depth checks to benchmark and measure your content performance, email health, brand visibility and more. Repeat as often as needed.
BERT
A collection of 5 posts
The problem with Authority in SEO
In the SEO world we are concerned with Authority. This essay explores how SEO authority is built and recorded.
Grading the extreme complexity of search appearance: Morningscore review
Morningscore provides entry- to intermediate-level SEO analysis and tracking functionality, assigning websites a score based on organic search rankings and visibility. Read The Content Technologist review.
SEO basics for 2020: What Google's BERT update means for content creators
BERT supposedly affects up to 10% of all search queries. It may have affected legacy news websites quite a bit. If you have a large content-driven website, you may have seen a change. Read more about how changes from BERT may affect your website and content business.
A/B testing for better search visibility: Rank Science review
RankScience is an A/B testing tool for SEO snippets and structure. Read The Content Technologist review.