A collection of 17 posts
In 2020 western digital culture has clearly established that words do not mean what you think they mean. The disinformation phenomenon doesn’t just apply to politics; it applies to any digital news or marketing or even entertainment content in spades.
Five in-depth checks to benchmark and measure your content performance, email health, brand visibility and more. Repeat as often as needed.
Pageviews suck. Sessions aren't much better. How will you measure content better in the 2020s?
VWO makes the process of A/B testing website and app content fairly simple, providing easy WYSIWYG solutions for many visual website changes. Read The Content Technologist review.
Typeform makes really good-looking forms without iFrames. Read The Content Technologist review.
How should you measure Instagram when Likes are gone? Read about some engagement metrics that tell you the real story.