Our professional conversations in the age of data excess and growth hacking don’t often reflect complex narratives. Data should never shut down reasonable dissent.
At the intersection of content, media and technology, we’re in a unique position to ensure facts are correct. What can we do to plan for the future?
These search results taste stale. TL;DR you can't optimize content without human originality.
What software do I use? Here's the 2020 recap of The Content Technologist tech stack.
KPIs are also fantastic when programming a computer or optimizing an advertising algorithm. For content analytics, however, single KPIs are a bad choice.