Paid members
How to own the butt rock conversation
Or, how to break down a SERP and make authentic, impactful, visible long-tail content that ranks
optimization
42 posts
The new darling of content intelligence tools: Frase review
Frase is attracting attention as the newest content intelligence tool on the market. Read The Content Technologist review.
Paid members
4 common content engagement analytics patterns that shed light on the lurkers
Want to learn more about how your audience engages with your content? Here are 3 Google Analytics setups and one email metric to watch.
First-party audience data collection 101: 5 methods to wrangle your owned data
What are the benefits of collecting first-party data from your audience? What are the best sources of audience intelligence? Dive deep into the first-party data party.
Gathering audience data from your content
Data management is a part of your life as a content professional. Learn why content marketing and digital publishers should have a content-based data strategy.