CT No. 65: The obstacle course of a website redesign
Website redesign nitty gritty and technical details, a review of a proximity chat app, and links of the week
essays
Original writing on the current state of digital content, including SEO, UX, social media, legacy media, software, independent publishers, AR, VR, emerging tech, and everything in between.
Substack v. Ghost: What's better for SEO and UX?
One of the easiest ways to build a sustainable independent media business is to succeed in organic search. So which publishing platform is better for SEO?
Big marketing stats with no context are (defeatable) monsters
Our professional conversations in the age of data excess and growth hacking don’t often reflect complex narratives. Data should never shut down reasonable dissent.
Google Analytics 4: What content strategists and analysts need to know
Google Analytics 4 will likely change how the web approaches content measurement, and content strategists and marketers should take note: these are changes for the better.
Banner ads, user experience and core web vitals
Navigating the bad banner ads of old recipe websites
October 2020 horrorshow!
An introduction to four horror-themed posts in a celebration of Halloween
CT No.238: Language is the technology
To put it another way: optimizing with GEO reverse engineering tactics is like entering a house through a small attic window. GEO ignores that the research frameworks literally embedded in the outputs of the model are the keys to the front door.
A guide to information architecture: Form, function, and delight in website design
Everything we've ever written about navigation, information architecture, and structuring content.
Processing your application...
Please check your inbox and click the link to confirm your subscription.
There was an error sending the email