A late 2025 series aiming to break down the technologies that underpin generative AI, Large Language Models, Natural Language Understanding, and Information Retrieval. Featuring absolutely no math, minimal technical jargon, and lots of pop culture.
How to people Google whether Google censors them? Read some research and data viz about folk theories of algorithms.
Authory is a portfolio tool for writers, including full-time journalists, content marketers, or occasional subject matter experts. Read The Content Technologist review.
These search results taste stale. TL;DR you can't optimize content without human originality.
What software do I use? Here's the 2020 recap of The Content Technologist tech stack.
Ever wish for a tool where you could just write comments on a website, the way you can write on a piece of paper? Markup.io is that tool.
GSC Insights is an automated dashboard with content-focused data from both Search Console and Google Analytics, along with some brand new data that Google has never before offered as a default calculation.
To put it another way: optimizing with GEO reverse engineering tactics is like entering a house through a small attic window. GEO ignores that the research frameworks literally embedded in the outputs of the model are the keys to the front door.
