How algorithms work

How algorithms work

18 posts

Content algorithms are complicated. It's time to break them down so everyone can understand them. Read these stories to learn how algorithms work.

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How did we optimize for the pandemic? [03/19/20]

6 min read

In optimization school, we are explicitly told not to optimize toward Quality Score. We are told to optimize toward conversions, or conversion rate, taking into account cost-per-conversion. But really, we are optimizing toward profit.

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