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The Content Technologist is a resource for content professionals working in the age of algorithms.

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December 19, 2024 by dc

CT No.232: It's time to chill.

In lieu of a year in review, a survey, or any original content because I know you're all itching to log off, here's a playlist of my favorite songs from 2024, roughly tiered. If you're in the mood for something a bit more seasonal,...

Spotlight Strategy

CT No.238: Language is the technology

To put it another way: optimizing with GEO reverse engineering tactics is like entering a house through a small attic window. GEO ignores that the research frameworks literally embedded in the outputs of the model are the keys to the front door.