Join me in my media production kitchen
For content creators, it can be a struggle juggling multiple content streams at once. Turns out there’s a lot we can borrow from the restaurant industry to create efficient production pipelines of our own.
“Content” isn’t the enemy: Keeping content creative, not generative
Publisher Deborah Carver steps into the ring to weigh on recent media criticism of the word "content," suggesting that the budgets allocated to content production and the possibilities of generating "form" with AI should be where our attention lies.
Building systems for replicable project success
Freelancing gets a bad reputation because of its infamous feast-and-famine cycles that can make even the most resilient among us feel anxious. One way to not only survive, but thrive is to build repeatable, scalable systems that position you as the unequivocal expert in your field.
How content excels with creative organizational design
Whether you know it or not, your next big campaign hinges on the technical concepts behind culture-making: organizational design. Dive into how design can ferment culture.
Consistency of vision and "good" content
A reflection on the meaning of good content, as defined by Google — for better or worse.