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The Content Technologist is a resource for content professionals working in the age of algorithms.

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Gathering audience data from your content
January 15, 2021 by dc

Gathering audience data from your content

Data management is a part of your life as a content professional. Learn why content marketing and digital publishers should have a content-based data strategy.

Spotlight Strategy

CT No.238: Language is the technology

To put it another way: optimizing with GEO reverse engineering tactics is like entering a house through a small attic window. GEO ignores that the research frameworks literally embedded in the outputs of the model are the keys to the front door.