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105 posts from web See another: essays, the business of content, Administration

September 17, 2020 by dc in Strategy

Analyzing Google's auto-complete data: Answer the Public review

Answer the Public is a freemium content research tool that generates Google's auto-complete terms. Discover the added context it can provide.

September 10, 2020 by dc in Strategy

How do Americans research topics like Facebook and Google censorship?

How to people Google whether Google censors them? Read some research and data viz about folk theories of algorithms.

September 3, 2020 by dc

Collecting your digital clippings: Authory review

Authory is a portfolio tool for writers, including full-time journalists, content marketers, or occasional subject matter experts. Read The Content Technologist review.

September 3, 2020 by dc

The content intelligence conundrum: Why AI alone won't fix your content problem

These search results taste stale. TL;DR you can't optimize content without human originality.

August 27, 2020 by dc

Better feedback for dev and live web projects: Markup.io review

Ever wish for a tool where you could just write comments on a website, the way you can write on a piece of paper? Markup.io is that tool.

August 20, 2020 by dc

How to read the Google Search Console Insights report

GSC Insights is an automated dashboard with content-focused data from both Search Console and Google Analytics, along with some brand new data that Google has never before offered as a default calculation.

Spotlight Strategy

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The front door to discovery: How natural language processing is the key to visibility in LLMs

CT No.238: Language is the technology

To put it another way: optimizing with GEO reverse engineering tactics is like entering a house through a small attic window. GEO ignores that the research frameworks literally embedded in the outputs of the model are the keys to the front door.

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