Internet business writing tip #1: "This is" weak prose
Why "this is" is uninspired writing, despite its popularity in the newsletterverse.
optimization
How I write and optimize each issue of The Content Technologist
A detailed description of my writing and optimization process, along with how it relates to my freelance business strategy
How to develop a tagging system for Ghost (or any other CMS)
Tags attach metadata labels to your unstructured (paragraph/post) content. Here are my methods for creating a manageable tagging system in Ghost or any other CMS.
Can content personalization algorithms satisfy the multitudes of personal taste?
When actually engineering and optimizing content for personalization, two major challenges arise: the Inventory problem and the Interpol problem.
Breaking down web content personalization tactics
How content personalization systems actually work in 2021
Commonly misread metrics: Time on page, session duration and engaged time
Session duration and engaged time are crucial performance metrics for content-rich websites. Learn why they're often misread.
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