The new darling of content intelligence tools: Frase review
Frase is attracting attention as the newest content intelligence tool on the market. Read The Content Technologist review.
optimization
4 common content engagement analytics patterns that shed light on the lurkers
Want to learn more about how your audience engages with your content? Here are 3 Google Analytics setups and one email metric to watch.
First-party audience data collection 101: 5 methods to wrangle your owned data
What are the benefits of collecting first-party data from your audience? What are the best sources of audience intelligence? Dive deep into the first-party data party.
Gathering audience data from your content
Data management is a part of your life as a content professional. Learn why content marketing and digital publishers should have a content-based data strategy.
Substack v. Ghost: What's better for SEO and UX?
One of the easiest ways to build a sustainable independent media business is to succeed in organic search. So which publishing platform is better for SEO?
The gold standard in web crawlers: Screaming Frog review
Screaming Frog does its job quickly, with few frills. Why would you need a fancier web crawler?
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