How SEO makes content better: A personal history
SEO brings more audience feedback into content production -- and that's a good thing. Here's why I still believe that SEO improves content.
optimization
Is Google a good place to find resources about social activism and anti-racism?
What to consider if you're telling a friend to "just google it" when you're addressing a difficult concept like systemic racism or redlining
Is targeting an "affluent" audience racist?
One way to democratize the media: Know when to use behavioral data and when to use demographic data in audience development.
Best practices for business websites in the 2020s
A website is the full experience of your business, represented digitally. What should be on your business's website in the 2020s?
Does your website actually need a blog?
Why are we still building websites with blogs tacked on at the end? Are blogs really good for SEO?
Content laundry tasks for when you're not feeling up to much else
Clean pajamas are better than dirty pajamas. Try these content strategy, UX and SEO maintenance tasks to get you through hard times.
Processing your application...
Please check your inbox and click the link to confirm your subscription.
There was an error sending the email