![Cultivating ideas in content production: This one weird trick will separate the bots from the professionals](/content/images/size/w500/2024/03/you-give-me-ideas-2.gif)
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Cultivating ideas in content production: This one weird trick will separate the bots from the professionals
When we publish content on behalf of a business — for any reason at all — we are always making an argument. We are always floating an idea for our audience to accept or reject. How can we bring ideas to the forefront of content production?