Internet business writing tips #2: The case for shorter sentences
Y'all need to write shorter sentences. Here's what to cut from your business writing and why.
content strategy
59 posts from content strategy
How I write and optimize each issue of The Content Technologist
A detailed description of my writing and optimization process, along with how it relates to my freelance business strategy
What is entity optimization in SEO content?
In SEO, entities are the “topic clouds” or holistic concepts that surround a keyword. Entity optimization is both extremely simple and maddeningly complex. Learn about entity optimization.
Content data for content professionals: Ceralytics review
Ceralytics aggregates Google Analytics, social shares, and competitor website data to help you understand current content performance and opportunities to stand out.
Building better editorial calendars with content data stories
Content analytics are unnecessarily complex. Business leaders don't understand them. Learn a better way to harness your data.
CT No.238: Language is the technology
To put it another way: optimizing with GEO reverse engineering tactics is like entering a house through a small attic window. GEO ignores that the research frameworks literally embedded in the outputs of the model are the keys to the front door.
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