The needs of digital content businesses in late capitalism differ starkly from legacy publishing models. Explore how automation, ad-supported media, subscription culture and publishing culture are changing drastically in the 2020s.
In the rising world of automation and content proliferation, where search engines are already experimenting with embedding generative AI in their results, how do creators and businesses stand out? Reader experience may just hold the answer.
Leave every participant with a clear understanding of what the team aims to accomplish. However, reaching that point involves research and stakeholder input. Check out our tips for running kickass kickoffs.
Iteration is a repetition of a process to solve a specific problem, and it’s a big part of how machine learning algorithms are developed. But the way devs and data scientists think about iteration doesn’t always match with editorial and entertainment industry production methodologies and norms.
Customer feedback has become a precious commodity for content marketers. The lessons ecommerce vendors are learning from reviews apply to any online content business. It's time to listen to your customer feedback.
Generative AI has the immense power to transform content production. After testing out many of the tools generally available, I’ve identified the best ways that writers can use popular AI writing generation tools for ideation, support, and research.
Visual concepting tools have branched into the strategy, brand, and content disciplines. They present rich canvases to communicate vision, a far cry from algorithms that fill content templates.