How to diversify your algorithmic Spotify playlists
Do you want to listen to different kinds of artists on Spotify and simultaneously raise a middle finger to systemic racism? Here's how.
media
Is targeting an "affluent" audience racist?
One way to democratize the media: Know when to use behavioral data and when to use demographic data in audience development.
Audience research for the 2020s: SparkToro review
SparkToro is an audience research tool for the era of creators, influencers and podcasts. Read the Content Technologist review.
Narrative theory in the middle of a pandemic
What stories do we tell ourselves when we have no idea what the ending will be?
What will Quibi's content innovation be?
Quibi has Kermit the Frog dreams of content revolutions.
Content measurement for committed publishers: Parse.ly review
Parse.ly tries to distill the very real problem of Google Analytics confusion into a few basic metrics.
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