Facebook, media effects on body image, and the future of in-house behavioral research
Why the WSJ and whistleblower testimony on Facebook feels extraordinarily disingenuous
essays
Original writing on the current state of digital content, including SEO, UX, social media, legacy media, software, independent publishers, AR, VR, emerging tech, and everything in between.
Not so good, better, best: Content personalization examples in email, entertainment & news apps
What does personalized content actually look like in 2021? Check out these good-better-best examples of personalization.
Can content personalization algorithms satisfy the multitudes of personal taste?
When actually engineering and optimizing content for personalization, two major challenges arise: the Inventory problem and the Interpol problem.
Breaking down web content personalization tactics
How content personalization systems actually work in 2021
Badass ideas for your pitch deck: Knock your web content out of the park
What can brands and media companies do to stay on top of it? Try these nine leading-edge ideas for your digital strategy.
Commonly misread metrics: Time on page, session duration and engaged time
Session duration and engaged time are crucial performance metrics for content-rich websites. Learn why they're often misread.
CT No.238: Language is the technology
To put it another way: optimizing with GEO reverse engineering tactics is like entering a house through a small attic window. GEO ignores that the research frameworks literally embedded in the outputs of the model are the keys to the front door.
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