When actually engineering and optimizing content for personalization, two major challenges arise: the Inventory problem and the Interpol problem.
How content personalization systems actually work in 2021
What are the benefits of collecting first-party data from your audience? What are the best sources of audience intelligence? Dive deep into the first-party data party.
Pocket is Mozilla's software for organizing and saving links across devices. Read The Content Technologist review.
SEO brings more audience feedback into content production -- and that's a good thing. Here's why I still believe that SEO improves content.