Breaking down web content personalization tactics
How content personalization systems actually work in 2021
content design
53 posts from content design
Website trust signals in the misinformation age
How do you show your audiences and search engine algorithms that your website is worth believing, quoting, showing up at the top of search results? Through trust signals.
CT No.89: Would I lie to you?
8.5.21: Build trust with your web content + links.
In-line linking and our intentional web
Links are the building blocks of the web. Revisit your linking best practices in the context of 2020s digital behavior.
The tyranny of the landing page
"Drive traffic to the landing page" is the most time-worn of hastily considered digital marketing tactics. Here's why you should think a little bigger.
The first-ever design-forward no-code, SEO-approved content management system: Webflow review
Webflow is what you wanted 2005 Dreamweaver to be and a stellar CMS for creative content projects.
CT No.238: Language is the technology
To put it another way: optimizing with GEO reverse engineering tactics is like entering a house through a small attic window. GEO ignores that the research frameworks literally embedded in the outputs of the model are the keys to the front door.
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