Internet business writing tip #1: "This is" weak prose
Why "this is" is uninspired writing, despite its popularity in the newsletterverse.
The needs of digital content businesses in late capitalism differ starkly from legacy publishing models. Explore how automation, ad-supported media, subscription culture and publishing culture are changing drastically in the 2020s.
106 posts from the business of content
How I write and optimize each issue of The Content Technologist
A detailed description of my writing and optimization process, along with how it relates to my freelance business strategy
Facebook, media effects on body image, and the future of in-house behavioral research
Why the WSJ and whistleblower testimony on Facebook feels extraordinarily disingenuous
Can content personalization algorithms satisfy the multitudes of personal taste?
When actually engineering and optimizing content for personalization, two major challenges arise: the Inventory problem and the Interpol problem.
Breaking down web content personalization tactics
How content personalization systems actually work in 2021
The stubbornly persistent data management / CRM / content calendar tool for web-based businesses: Airtable review
If you think you may start a directory one day, Airtable is a great place for all that info, as well as anything else you could store in a jacked-up spreadsheet.
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