The Business of Content

In conversations with several content software vendors, they’ve indicated that they’re not tabling at Content Marketing World. Why is that?

Every six months or so, I’ll give you an update on the tools I’m using for my consulting business. Here’s what I’m using right now.

Why do we find astrology so interesting in the age of algorithms? We have a theory.

In summer 2019, Chase announced that content created by AI performed better than that created by people. How will this change the digital content strategy?

If you're onboarding new marketing software, I recommend creating some materials to mitigate that WTF moment your team is going to have when they open their new tool.

A content technologist helps businesses and individuals understand the tools and services they need to create, manage, distribute and evaluate their content in the digital marketplace. Read more about what a content technologist does.