A few things I've learned about Google
Don't use Quick Answers at the top of search results + other thoughts on Google from a search expert.
BERT
Google's MUM, the ideal search result, and the Esperanto SERP
What if you could have more control over the results of what an algorithm serves up for you? What does the ideal result look like?
The new darling of content intelligence tools: Frase review
Frase is attracting attention as the newest content intelligence tool on the market. Read The Content Technologist review.
The content intelligence conundrum: Why AI alone won't fix your content problem
These search results taste stale. TL;DR you can't optimize content without human originality.
How to diversify your algorithmic Spotify playlists
Do you want to listen to different kinds of artists on Spotify and simultaneously raise a middle finger to systemic racism? Here's how.
The 5-step SEO and content website health check
Five in-depth checks to benchmark and measure your content performance, email health, brand visibility and more. Repeat as often as needed.
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