Deborah Carver is the publisher of The Content Technologist. She is an independent consultant on all things digital publishing, specializing in large content-driven websites.
No matter how you design your navigation, no matter the testing you’ve executed, no matter the data you’ve relied on, some user will insist that you designed your menu wrong.
If you feel your content business is not reaching the goals you set, you need to make a goal to be a true, active listener. Here are some tips to get started.
With Natural Language Processing evaluating most content online, keyword research is more important than ever. Here's everything we've ever published about it.
