CT No. 201: Redefining "keyword"
What if keywords aren't what you think they are?
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CT No.200: New dimensions for shaping organizational content strategy
Content powers many businesses, but decision-making about content strategy is rarely elevated to the leadership level. These five continua will directly connect content strategy decisions with budget fluctuations and tangible results.
CT No.199: Content strategy research tools that won't break your budget
A team-oriented thought-starter, brand new courses, and oodles of links and resources for your team
CT No. 198: Content strategy is not content planning
How can we better elevate content strategy at the business level so that our roles, our passions, our work, and our brains are not considered replaceable?
CT No.197: Revisiting the big, basic questions of content
Happy new year! It's four days into 2024, and if you are like me, your body is sore from all the new workouts you've been adding to your routine. The Content Technologist is on our new biweekly publishing schedule—that means every other week, not twice...
Resolution '24: Own your digital presence
A special offer for Content Technologist subscribers
CT No.248: Robots read text, not subtext
And other insights for developing content in the new era of AI-powered search
CT No. 247: For the rage monkeys and the print nerds
A holiday gift guide for the content professionals in your life
CT No.245: Billy Joel mathletics
Query fan-out is a new term for what's long been a bedrock of keyword-based language processing: the nouns are central to understanding the user's intent.
CT No.244: Explicating "attention" in LLMs
The words we publish and hold up for peer review remain the best representation of our brains at work in the digital world. A published paper is the best way to look closely at the foundational assumptions of LLMs. And those begin with pop culture.
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