Deborah Carver is the publisher of The Content Technologist. She is an independent consultant on all things digital publishing, specializing in large content-driven websites.
4.29.21: Basecamp's woes shouldn't be your Basecamp-loving team's; time tracking is the secret to your content business; the complete guide to cumulative layout shift and more.
"Drive traffic to the landing page" is the most time-worn of hastily considered digital marketing tactics. Here's why you should think a little bigger.
4.22.21: Why your content strategist grumbles when you say the phrase "landing page", an amazing no-code web design tool, and a case study on capturing a Gen Z voice in a fintech app
