Badass ideas for your pitch deck: Knock your web content out of the park
What can brands and media companies do to stay on top of it? Try these nine leading-edge ideas for your digital strategy.
The needs of digital content businesses in late capitalism differ starkly from legacy publishing models. Explore how automation, ad-supported media, subscription culture and publishing culture are changing drastically in the 2020s.
106 posts from the business of content
Commonly misread metrics: Time on page, session duration and engaged time
Session duration and engaged time are crucial performance metrics for content-rich websites. Learn why they're often misread.
CT No.89: Would I lie to you?
8.5.21: Build trust with your web content + links.
My 2021 tech stack: Robust audience research and a slick SEO toolkit
I've made big changes to my tech stack in 2021. Check out what I'm using this year.
Volument: The most promising alternative web analytics tool
Volument is one of the most promising non-Google web analytics tools on the market. Read The Content Technologist review.
In-line linking and our intentional web
Links are the building blocks of the web. Revisit your linking best practices in the context of 2020s digital behavior.
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