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dc May 6, 2021 12 minutes read

CT No.80: Own that brand!

5.6.21: The ultimate guide to branded SEO, a review of my favorite media monitoring software, and some deeply heady links

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CT No.80: Own that brand!

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Affordable media monitoring for brands of all sizes: Brand24

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Basecamp and the politics of software

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dc May 1, 2025

CT No.238: Language is the technology

To put it another way: optimizing with GEO reverse engineering tactics is like entering a house through a small attic window. GEO ignores that the research frameworks literally embedded in the outputs of the model are the keys to the front door.

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