Half a career later, I can look back and clearly see in my first job the mingling of physical and digital, of old publishing and new formats colliding.
Why do execs and analysts continue to argue that digital publishing is cheaper than print? Here's an outline of expenses many publishers forget.
The answer: you don't need to publish web content nearly as often as you think.
Looking for new books on content design and communications theory? Here's my reference bookshelf.
How do Google's keyword planner and other keyword research tools generate their data? Here's what I've learned in the past decade of SEO research.