Should I, as a website publisher, be angry that an AI summary engine includes my content in its index? Or should I not be so precious about my intellectual property? Here's how I'm making that data-driven decision.
Automation killed the social media star. How can creators embrace evolving social media algorithms without chasing their audience away?
Artists face increasingly thorny questions about if, how, and where AI-powered work belongs in their oeuvre. Perhaps the workaround is to use AI to express human eccentricity — not mimic it.
If you’re feeding yourself the same inputs as everyone else, you run the risk of homogenous, bland, boring content. This content research framework will help you find the right data.
Leave every participant with a clear understanding of what the team aims to accomplish. However, reaching that point involves research and stakeholder input. Check out our tips for running kickass kickoffs.
Increased accountability might be frightening to some, but evaluation should also have a place in private companies. Whatever regulation exists isn’t cutting it, especially considering recent rounds of mass layoffs and executive-level scandals that leave well-meaning employees without recourse.
With Natural Language Processing evaluating most content online, keyword research is more important than ever. Here's everything we've ever published about it.
