Minneapolis, MN

Deborah Carver

Deborah Carver is the publisher of The Content Technologist. She is an independent consultant on all things digital publishing, specializing in large content-driven websites.

361 posts

Strategy

Summer reading for content designers

Looking for new books on content design and communications theory? Here's my reference bookshelf.

information architecture

Meta title tag best practices: Covering Google's recent changes

For more than a decade, Google displayed whatever you wrote as a meta title tag, even as it revised your meta descriptions and pulled feature snippets out of context. Read about the recent changes to Title Tags.

Analytics

A guide to persistent website hits: Managing the articles that drive SEO traffic year over year

Persistent website content hits can drive high-quality traffic and new audience members for years, if you know how to manage them. Here's some strategies to keep that high-quality content.

AI & Algorithms

Is the future of art DALL-E 2? Not at all! But it's still fun

DALL-E 2 can generate multiple images in many styles on command. How can we learn to love this technology without replacing human ideas?

The best DIY standalone email service provider: EmailOctopus

Unlike more marketing-first ESPs, EmailOctopus is a straightforward tool to build lists and launch email campaigns. Read The Content Technologist review

Administration

The human cache never fully clears

Viral metaphors are callous in the after-era.