Information Architecture

What does it look like when we take a farm-to-table approach to menu and information architecture design?

No matter how you design your navigation, no matter the testing you’ve executed, no matter the data you’ve relied on, some user will insist that you designed your menu wrong.

Five ideas for content tools that don't exist at the time of writing. Maybe they are good? Probably not.

Clearscope enables SEO-focused content creators to understand the exact words and phrases that Google uses to build its entities. Read The Content Technologist's review of Clearscope.