Information Architecture

Century-old media behemoths are the disruptors of streaming tv, adding intriguing new possibilities to the consumer experience of self-guided television. Surprisingly, they've used their deep media company pockets to serve up some truly delightful UI and advance the medium.

Powered by Hollywood's priorities of intellectual property rather than Silicon Valley's focus on user experience and innovation, the shifts in smart tv interfaces are palpably different than those on a desktop. Here's how prominent film-focused channels stand up.

When actually engineering and optimizing content for personalization, two major challenges arise: the Inventory problem and the Interpol problem.

If you think you may start a directory one day, Airtable is a great place for all that info, as well as anything else you could store in a jacked-up spreadsheet.

What can brands and media companies do to stay on top of it? Try these nine leading-edge ideas for your digital strategy.

How do you show your audiences and search engine algorithms that your website is worth believing, quoting, showing up at the top of search results? Through trust signals.