AI

Qordoba is a content governance tool that enables custom style and branding guidelines across an organization. Read The Content Technologist review.

What we call “artificial intelligence” or “AI” is a generalized term for machine learning and natural language processing. How does AI compare to human writers?

You're right to be skeptical of organic search algorithms. But it's also helpful to have an awareness of their very human characteristics. Here's how search and content algorithms work, broken down for the non-experts.

How should you measure Instagram when Likes are gone? Read about some engagement metrics that tell you the real story.

If you feel your content business is not reaching the goals you set, you need to make a goal to be a true, active listener. Here are some tips to get started.

Five ideas for content tools that don't exist at the time of writing. Maybe they are good? Probably not.