AI & Algorithms

A review of content intelligence software MarketMuse, compared with similar software Ceralytics and ClearScope.

Language processing formulas break complex text down into component parts and assign meaning, identifying the statistical likelihood that one word or another will occur in relation to another.

Qordoba is a content governance tool that enables custom style and branding guidelines across an organization. Read The Content Technologist review.

What we call “artificial intelligence” or “AI” is a generalized term for machine learning and natural language processing. How does AI compare to human writers?

In the SEO world we are concerned with Authority. This essay explores how SEO authority is built and recorded.

You're right to be skeptical of organic search algorithms. But it's also helpful to have an awareness of their very human characteristics. Here's how search and content algorithms work, broken down for the non-experts.