data

65 posts

Volument: The most promising alternative web analytics tool

Feature: Volument analytics

Volument is one of the most promising non-Google web analytics tools on the market. Read The Content Technologist review.

How to measure brand lift using Google Search Console

How to measure brand lift using Google Search Console

Measure PR and ad effectiveness without pricey brand lift studies. This brand media measurement approach uses free data your organization likely already has.

Time tracking with flair: Toggl Track review

Time tracking with flair: Toggl Track review

Time tracking is a necessary evil for freelancers to remain profitable. Check out the rainbow of reasons why I use Toggl Track.

The bright new keyword research tool: Mangools review

The bright new keyword research tool: Mangools review

Mangools is an inexpensive but robust keyword and SEO research tool. Read The Content Technologist review.

4 common content engagement analytics patterns that shed light on the lurkers

4 common content engagement analytics patterns that shed light on the lurkers

Want to learn more about how your audience engages with your content? Here are 3 Google Analytics setups and one email metric to watch.

Intentional and logical survey and audience data collection: KoBo Toolbox

Intentional and logical survey and audience data collection: KoBo Toolbox

KoBo Toolbox's robust survey platform is free to use for all as a data collection tool, optimized for many devices and environments.

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