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Minneapolis, MN

Deborah Carver

Deborah Carver is the publisher of The Content Technologist. She is an independent consultant on all things digital publishing, specializing in large content-driven websites.

364 posts

First-party audience data collection 101: 5 methods to wrangle your owned data

First-party audience data collection 101: 5 methods to wrangle your owned data

What are the benefits of collecting first-party data from your audience? What are the best sources of audience intelligence? Dive deep into the first-party data party.

CT No. 70: Everyone’s invited to the first-party data party

CT No. 70: Everyone’s invited to the first-party data party

1/21: First-party data collection 101, a free-to-use robust survey tool; and great stats on news consumption and audience trust.

Cookie and privacy management without a lawyer: Iubenda review

Cookie and privacy management without a lawyer: Iubenda review

Website and user data privacy management is difficult, ugly and hard to get right. Is Iubenda the solution for it all?

Gathering audience data from your content

Gathering audience data from your content

Data management is a part of your life as a content professional. Learn why content marketing and digital publishers should have a content-based data strategy.

CT No.69: Foundations for a content-based data strategy

CT No.69: Foundations for a content-based data strategy

1/14/21: Data acquisition for content marketers, annual survey, a cookie widget tool review, and new tools from Google.

What do the Capitol riots say about our storytelling and media practices?

What do the Capitol riots say about our storytelling and media practices?

Our culture needs to reconsider -- deeply, honestly -- the economics and standards of the content and media environment.

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