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104 posts

CT No.207: For best results, avoid hyperbole

Possibly the best assembly of links in this newsletter's history

CT No.208: Content dictates its own distribution

Content distribution is the process of getting previously created content out to its intended audience via email, search, social media, or websites.

CT No.207: Rebuilding the foundation of a content ecosystem

An update on absolutely everything from The Content Technologist so far in 2024

CT No.206: Real Hollywood movie magic

Notes on production in the automation age

CT No.112 [re-run]: Demystify your algorithms: The origin of keywords

This week's issue is a re-run of one of my favorite classic Content Technologist explainers. Originally published in February 2022, this post was inspired by a client who asked, simply, where was the source of the keywords I provided. Since writing this post two years ago, I'

CT No.205: Build website authority through audience research

Do you know what language your audience is using? Do you know how to organize and position that keyword research to match your human-created, idea-rich content with your audience's needs?

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