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104 posts

CT No.239: Please automate the tedious part for me

July is prime chart-making season. July 2025 is one more chartmaking season that will not be powered by artificial intelligence, and here's why.

CT No.238: Language is the technology

To put it another way: optimizing with GEO reverse engineering tactics is like entering a house through a small attic window. GEO ignores that the research frameworks literally embedded in the outputs of the model are the keys to the front door.

CT No.237: Trust issues

Are attractive websites more likely to trick experienced content strategists?

CT No.236: Hold out your back, time to impress

The Content Technologist gets a brand new dress and (finally!) adds commenting on posts

CT No.234: How SEO ends

Don't ever tell anybody anything. If you do, you'll end up missing everybody.

CT No.76 [rerun]: Platform like a professional

How to choose a content business model and platform software

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