CT No.233: Adamantium skeleton
The storytelling tradition of SEO strategies and annual reports
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CT No.232a: It's time to send the correct link.
In many email clients, that Spotify embed didn't work (although they work fine if you view in browser. But if you don't want to work even that hard, here are the playlists as boring regular links instead. * Best songs of 2024 * Christmas Goodies Have a lovely...
CT No.231: Call me a square
We must remember: the internet is optimized to make us angry. But, begrudgingly, I kinda like LinkedIn.
CT No.230: Forecasting content impact
A step-by-step method to proving the value of your 2025 content plans
CT No. 228: Candy corn, peanut butter cups, Milky Ways, and Smarties
How to use a measurement model to understand the effectiveness of content
CT No.227: Understanding content's effectiveness, no matter the business model
How to prove your content's value to your business
CT No.238: Language is the technology
To put it another way: optimizing with GEO reverse engineering tactics is like entering a house through a small attic window. GEO ignores that the research frameworks literally embedded in the outputs of the model are the keys to the front door.
CT No.237: Trust issues
Are attractive websites more likely to trick experienced content strategists?
CT No.236: Hold out your back, time to impress
The Content Technologist gets a brand new dress and (finally!) adds commenting on posts
CT No.234: How SEO ends
Don't ever tell anybody anything. If you do, you'll end up missing everybody.
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