marketing

At the intersection of content, media and technology, we’re in a unique position to ensure facts are correct. What can we do to plan for the future?

These search results taste stale. TL;DR you can't optimize content without human originality.

What software do I use? Here's the 2020 recap of The Content Technologist tech stack.

KPIs are also fantastic when programming a computer or optimizing an advertising algorithm. For content analytics, however, single KPIs are a bad choice.

SEO brings more audience feedback into content production -- and that's a good thing. Here's why I still believe that SEO improves content.

Why is "Stop Hate for Profit" led by brands and not the expert agencies who convinced those brands to get into Facebook marketing in the first place?