content marketing

SparkToro is an audience research tool for the era of creators, influencers and podcasts. Read the Content Technologist review.

Mailchimp is the best designed email platform I’ve ever used, and it has been for over a decade.

Here’s what I tell clients and people who want to learn more about writing an email newsletter.

Naming anything is a risk. What if you use the wrong word? What if someone questions your name? What if your name takes on a life of its own?

Five in-depth checks to benchmark and measure your content performance, email health, brand visibility and more. Repeat as often as needed.

Pageviews suck. Sessions aren't much better. How will you measure content better in the 2020s?