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Minneapolis, MN

Deborah Carver

Deborah Carver is the publisher of The Content Technologist. She is an independent consultant on all things digital publishing, specializing in large content-driven websites.

361 posts

CT No.227: Understanding content's effectiveness, no matter the business model

How to prove your content's value to your business

CT No.226: Touch pavement

Explore a city, I implore.

A guide to content analytics: Why content professionals should care about their metrics

A guide to content analytics: Why content professionals should care about their metrics

ke it or not, it's up to us, the people who enjoy making things, to advocate for what we value and to value what we create. We must, on a base level, understand our numbers.

CT No.225: Your inner quant wants to shine, I swear

Everything from our archives about measuring content.

End the "blog": Why are you hiding all your best content in a single feed?

End the "blog": Why are you hiding all your best content in a single feed?

How do we expect audiences to find and read our content if we can't be bothered to research and build better structures?

CT No.224: Wherefore we blog

Revisiting why and how we blog

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